Fashion modelling is considered glamorous, thrilling and lucrative. It is tough, competitive and often a short lived career. The main areas of modelling are for fashion shows and for fashion photographs or for the electronic medium. There is an overlap between these areas and many models do all. Fashion modelling focuses on clothing design and manufacture. The trend setting fashion houses produce collections of exclusively designed garments or even accessories. In fashion shows the press, customers, buyers from the most exclusive shops etc. are welcomed. The trends in fashion business are set at such shows. There are many model agencies which gives you best modeling guidence to make your career in fashion modeling.

Nature of Work

Fashion modelling is of three kinds : Live modelling for ramp fashion shows, Photographic or still modelling and modelling for the electronic medium.In live fashion shows fashion models display clothes and accessories to potential customers in a professionally choreographed setting and hence to the best effect. In fashion photographs they model to the requirements of the photographer. The two specialisms demand quite different qualities, but there is much overlap and many models do both.

Models with exclusive appearance, physique, good fashion picture galleries and style are best suited for live shows while those who lack the requisite physique may choose photographic or electronic medium for modelling.

Live modelling

Designers who build up prototype garments on the model are ramp modelled in fashion shows. Displaying garments involves details such as how clothes hang, the seams and the hems. Models walk with natural, flowing movements, bringing attention of the spectators and allowing close scrutiny. They also answer questions about the clothes. Models often work freelance.

Photographic/Television modelling

Models work in the studio or on location for still photographs or for the television. Some famous models obtain work with fashion women wear and womens magazines. They also feature in the non-fashion sections such as furniture and carpets. Models also work in advertising and for magazines, for TV ads, for promoting fashion and other products. Models who have exceptionally attractive hair or eyes, may specialize in modelling particular products such as shampoo or beauty products.

Work Environment

Photographic sessions are long, strenuous and demanding. Models pose for long periods and have to be cooperative and patient while the photographer adjusts the light, set etc. They have to follow instructions even for changing facial expressions, for looking relaxed, natural and lively.

Models work with arc lights under intense pressure of constant glare of the camera's lens. In ramp shows the work environment is glamorous yet tough. Long hours of waiting, preparing and performing can be very stressful. Fatigue and fears have no place. In still modelling or electronic modelling often shoots take long hours. Frequent dress changes are required.

Personal Characteristics

Modelling is an art which is a combination of both beauty and expression. An attractive physique, good height and good looks are some basic criteria for entry. Fashion models look good, have attractive features, a healthy complexion, even teeth and lustrous hair. Those with an interesting appearance, rather than classical beauty, are often preferred. Photographic fashion models need to be highly photogenic. Good health, a high standard of physical fitness, good physical co-ordination are essential. Models have a pleasant, outgoing personality, tons of confidence, a happy attitude and trendy approach to life. Their lifestyle blends into their profession. They can work in a group and have interest in performance. Brains, brawn and beauty trained with versatility and enthusiasm are ideal for modelling.

Models may have to spend long periods waiting. Hence they must be patient and interested even when tired or bored. Self-confidence is needed but models must be able to accept criticism and rejection. Modeling needs a professional approach. Many fashion models become a famous actresses in hollywood.

Employment Avenues

Fashion Models work for ad agencies, fashion houses, export firms and for fashion designers. Other options are in accessory modellingand ramp modelling. The job could be for live or photographic modelling.


Source: shiksha.com

You can read more about Fashion Modeling and Modeling World.

Related Posts